Millennials, Real Estate, and Outdoor Space – Oh My!

Wifi, Netflix, wine, and environmentally-friendly products.

If you advertise any of these, millennials will come.

While we do know a short list of products millennials go goo-goo-gaga over, one thing surprised us: having a lawn as the most important feature when renting or buying a home.

A recent poll done by the National Association of Landscape Professionals found that 82% of millennials cited lawns as their top pick when purchasing a home. Which might seem a bit shocking, considering the other stereotype millennials fall into is not wanting to engage in yard work.

But, the numbers prove us all wrong – millennials want the outdoor space. Here’s why:

  • 77% use their lawn space to relax at least once a week
  • 32% garden multiple times a week
  • 47% entertain in their yards at least once a month
  • 57% use their yards for recreation at least monthly

So millennials… like being outside??

While kitchen renovations can always be done at a later date, it looks like having a yard takes precedence when moving into a new home.

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